The problem this service answers
Someone in your team spends the first hour of every day assembling a press review by hand. It is inconsistent, it depends on that person being there, and it is not their job.
An internally produced press review usually degrades in a predictable way. It starts thorough, then shortens under time pressure, then reflects whatever the person compiling it happened to see. Sources drift, the structure changes from one day to the next, and recipients quietly stop relying on it because they can no longer tell whether an absence means nothing happened.
A press review is also read differently by different people. An executive committee wants five items and their consequences; a technical team wants the detail and the links; a regional manager wants what concerns their market. One undifferentiated document tends to satisfy nobody, while three versions produced by hand every morning are not sustainable.
What the assignment covers
This service produces your press review to a written specification: which subjects, which sources, which categories of item are included, how they are ordered, and what is deliberately left out. That specification is agreed before the first edition and applied consistently, which is what allows recipients to read an edition in minutes rather than assessing it each time.
Selection is editorial work. Duplicated wire copy is grouped under the earliest publication, near-identical republications are omitted, and an item is retained because it adds something, not because it contains a keyword. Where an article requires context to be understood correctly, a short factual note is added, clearly separated from the content of the article itself.
Editions can be differentiated by recipient group while drawing on the same collection: a short executive version, a detailed operational version, a version restricted to one market or one subject. The structure stays stable over time, and the sourcing is complete enough that any item can be opened, verified and cited internally without further work.
How we work on it
- We write the editorial specification: subjects, sources, inclusion and exclusion rules.
- Recipient groups are defined, with what each of them needs from the same collection.
- Collection covers the agreed sources, with syndicated copy grouped upstream.
- Items are selected editorially, on what they add rather than on keyword matching.
- Short factual notes are added where context is needed, kept separate from the article.
- Each edition follows the same structure and delivery hour, without exception.
- The specification is reviewed periodically with feedback from the recipients.
Where the information comes from
Sources are selected with you at the start of the assignment and reviewed as the subject evolves.
- National, regional and international press covering your subjects.
- Trade and specialist publications relevant to your activity.
- Wire services, used as the reference point for republished coverage.
- Institutional and regulatory publications where they bear on your scope.
- Online outlets and specialist newsletters retained at scoping.
Possible deliverables
The format is chosen with you. A single assignment can combine several of them.
- A daily or weekly press review in a fixed, agreed structure.
- Differentiated versions for distinct recipient groups from one collection.
- A complete source list per edition, with dates and links.
- A short opening summary for readers who go no further.
- A periodic archive of editions, usable as a record of the period.
Who this service is designed for
What this service does not promise
A press review reflects what is published in the agreed sources. Paywalled titles may be summarised only within what copyright permits, and completeness is bounded by the source list, which is written down and shared rather than implied.
How to start
Tell us who reads your press review, what they do with it, and what is missing today. We draft an editorial specification before producing a first edition.